Paid Media (Google & YouTube) – $20,000 cost
- Performance Max campaigns built and managed via agency account
- In-season optimization for product demand and weather patterntargeting
- Includes copywriting, segmentation, bid optimization, and dailybudget pacing
- Guaranteed impressions & conv rate
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2. Email Marketing
- 200,000 total impressions across 4 sends
- 2 Feature Emails sent to PS Database, 1 Dedicated Brand SpotlightEmail, Inclusion in monthly newsletters
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3. Ambassador Campaign
- UGC from vetted, on-brand PS ambassadors
- Influencer-generated content (videos, reels, testimonials)
- Promoted on PS and influencer social feeds
- Minimum 300K impressions guaranteed
4. Amazon Storefront Creation – $5,000 cost
- 10 hours of Amazon Storefront build and optimization
- A+ content setup, keyword-rich copywriting, and asset deployment
- Ad content creation (static and video where applicable)
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5. Content Production – $7,000 cost
- 40 hours of creative development
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6. Web & Onsite Visibility
- 40,000 homepage/web banner impressions
- Secondary homepage banner for one month
- Product category spotlight
- Best Seller slot (2 months)
- Blog placement with cross-channel distribution
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7. Social Media Activation
- 8 total posts (2/month) across:
- Instagram, Facebook, Pinterest, YouTube, TikTok
- Content creation + platform-specific optimization
